James Clear’s widely successful book Atomic Habits breaks down habits into four parts: the cue, craving, response, and reward. This method shows readers how they can also form habits. Luckily, Clear’s formula can be applied to business. 4 Habits That Will Improve Your Business The Cue When developing a habit, Clear suggests making the cue as evident as possible. A cue is…
4 Irresistible Hooks for Your Next Ad Want to catch a fish? Then use the right bait! If landing a sale is your ultimate goal, first, you must entice people to take a closer look. Effective marketing strategies often involve a “hook,” which is a short phrase, jingle, or attention-grabbing device. Sales hooks bridge the gap between prospects and customers…