3 Strategies for Pursuing New Business Opportunities In the weeks surrounding the onset of COVID-19, businesses worldwide have pivoted quickly. Many have juggled shifting expectations by establishing remote work arrangements, securing supply chains, reducing employee workload, cutting costs, or applying for government support. Now it’s time to move forward with a proactive business plan and to consider new opportunities. What…
Selling the Vision: The Passion Behind the Product In 1948, Richard Stack started Dick’s Bait and Tackle with three hundred dollars borrowed from his grandmother. As the store expanded into sports and retail, Richard and his son Ed learned many lessons. Ed says one impactful memory came during a moment that tested his father. One day a little kid walked…
5 Tips for a Successful Video Conference Generation Z is the demographic cohort born between the mid-to-late 1990s and around 2010. Affectionately known as “Zoomers,” Gen Z individuals are technologically advanced (having never seen a world without internet), perceive information best through visuals, and absorb tons of new information daily. Zoomers are quick to learn and adept with technology, which…
Marketing Messages that Connect During a Crisis We are in a totally different world right now. Many of us are working from home and the future seems hazy. Perhaps you’re struggling to make decisions about staffing or future projects. But like a forest fire restarts growth, crisis moments can bring a new birth for your business. And that starts with…
How to Keep Employees Busy During COVID-19 As the largest dental practice in North Carolina, Lane & Associates Family Dentistry (LAA) says it is proud to serve the state of North Carolina during COVID-19. While restricting elective procedures, LAA has also gone above and beyond to serve its employees and community. LAA offered to temporarily pay employee insurance premiums, to prorate employee anniversary gifts,…