5 Keys to Crafting a Dynamic Sales Appeal Slack, one of the most popular business communication platforms, was originally born out of a web-based game called Glitch. As Glitch developed, the company building the game realized communication was paramount to its success. The Glitch Team, tired of firing emails back and forth, built a more efficient communication tool based on…
Tell a Beautiful Story with Five Design Principles Did you know that 90% of the information processed by your brain is visual? Design is powerful. It takes only 13 milliseconds for the human brain to process an image, and 80% of people will remember the visuals they see. In today’s generation, audiences demand short, highly-visual content, and coordinating your design elements is…
4 Ways to Lead a Team that Goes the Distance A marathon isn’t enough anymore. Around one million people took part in marathon races in 2018, but ultramarathons (ranging from 50 km to multi-day races) are one of running’s fastest-growing fashions. Ultramarathon participation is up more than 1,000 percent over the last two decades! While physical endurance is paramount to…
Use Themed Booklets as a Strategic Marketing Asset When is the last time you enjoyed a good book? What about a good booklet? Booklets are everywhere – from the magazine rack at the grocery store to the playbill at your local theater. They are typically smaller than a book (between four and 48 pages), and they are an extremely versatile…
How Fantastic Managers Bring Out the Best in Each Person Have you ever had a “bad” boss? If you’ve ever led a team, you’ve probably encountered a life-sucking person, problem, or habit that’s restricting your potential. But a challenging situation doesn’t guarantee a poor outcome, especially if there’s a good manager in the mix! Managers have the power to make…